Blog Posts
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9 Marketing Concepts to Understand Your Audience Better
When I first started working in marketing, I felt like I was throwing spaghetti at the wall to see what stuck. It was frustrating to put effort into campaigns without truly knowing what would resonate with my audience. Then, I discovered the magic of understanding human behavior through foundational concepts.…
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Create a Marketing Communication Strategy
Building a marketing communication strategy is like creating a bridge between your brand and your audience. It’s not just about sending messages; it’s about creating meaningful connections that drive engagement and loyalty. With 1.6 years of experience as a marketing communications associate, I’ve learned that building a strong communication strategy…
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You Can Never Be a Marketing Expert
When I first started in the marketing field, I thought that after a certain number of years, I’d finally reach a point where I could confidently call myself an expert. It seemed logical: the more you do something, the better you get at it, right? But as time went on,…
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Ideas? The Real Success Lies in Execution
Ideas are everywhere. We encounter them in conversations, books, and even in our daydreams. However, while ideas are abundant, the true success lies in execution. It’s not enough to have a brilliant concept; the key to success is in how well you can turn that idea into a tangible reality.…
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Marketing: Strategies vs Plans Explained
Ever felt lost in the world of marketing terms? If yes, then you are not alone. Let’s be honest: when starting a marketing career, you might only know a few marketing terms. Later, you discovered that there are countless terms that seem similar but have different meanings. So, let me…
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7 Psychology Tricks for Better Marketing
I’m sure you have heard of people saying why psychology is important to understand human and how it can be used in our day-to-day life. And what about marketing? Of course, Marketing psychology is the most useful thing that can help you understand how you can reach your audience and…